Victoria’s Secret & Co. to Create New AI-Powered Shopping Experiences with Google Cloud

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Victoria’s Secret & Co., a world-leading intimates retailer, charts a new course with Google Cloud AI to enhance online shopping experiences and accelerate core business operations

REYNOLDSBURG, Ohio and SUNNYVALE, Calif.Jan. 11, 2024 /PRNewswire/ — Ahead of NRF 2024, the retail industry’s largest event, Victoria’s Secret & Co. (VS&Co) and Google Cloud today announced a strategic, multi-year partnership. Victoria’s Secret & Co. will leverage Google Cloud’s AI and generative AI technologies to create more personalized and inclusive online shopping experiences for its global customers. Through this partnership, VS&Co will also leverage Google Cloud’s AI technologies to improve customer and associate experiences and drive operational efficiencies within the business.

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